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Three-Quarters of CEOs Now Convinced of #BusinessCase for Climate Action

21st September 2015

CEOs see more opportunities for growth today than they did three years ago — especially when it comes to new products and services in response to climate change.

Earlier this year, survey results from PwC showed that global executives were more confident about growth than they had been in years, and 46 percent of CEOs agreed that resource scarcity and climate change were set to transform their business. Newresults released last week revealed that three-quarters of CEOs are now developing new products and services to respond to climate change, and a third said it is helping them grow their business.

“80 percent of CEOs told us what motivates them personally on climate change is their desire to protect the interests of future generations. But look beneath this headline and you see a smaller, emerging group of leading CEOs making the connection with growth, costs, risk and shareholder value. Far more need to be motivated by business as well as moral issues, and make the connection between climate change and financial performance, particularly in the context of an ambitious deal on climate change this year,” said Laurent Rouach, Partner and Sustainability Leader at PwC Luxembourg.

This is an except of an article originally published on Sustainable Brand’s website, to read the original article click here.

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